Yumpingo Partners with Rosa Mexicano to Provide Real-Time Customer Insight to Improve Menu and Operations

Transformative restaurant intelligence platform further penetrates
U.S. market with new agreement

NEW YORK–(BUSINESS WIRE)–Restaurant intelligence platform, Yumpingo,
today announced it has launched at contemporary Mexican cuisine
restaurant Rosa Mexicano, expanding its presence in the U.S. following
their introduction from the U.K. into the U.S. market in 2018. Rosa
Mexicano has begun utilizing Yumpingo at its flagship Lincoln Center,
NYC location, with plans to quickly expand to the restaurant’s other
nine locations this quarter.

“We are proud to serve authentic, regionally-inspired Mexican cuisine
with warm Latin hospitality since our founding in 1984. Yumpingo
empowers us to ensure that we maintain the exemplary level of service
that our guests deserve,” said Chris Westcott, President and Chief
Executive Officer of Rosa Mexicano. “Operating a successful restaurant
requires innovation, not only in product but in how we carefully
leverage technology to enhance our hospitality. Yumpingo’s solution
provides prompt, valuable and actionable guest insights, which give our
guests a powerful voice and allows us to hone our service in meaningful
ways that benefit the guest, our staff and our bottom line.”

With restaurants receiving over 7,500 at-table food, beverage and
service reviews per location per month, Yumpingo’s partnership with Rosa
Mexicano will introduce big data to transform restaurant operations at
its contemporary restaurants. Guests are invited to participate in a
one-minute digital review on a Rosa Mexicano-branded Yumpingo device,
which replaces traditional check presenters, at the end of the
experience. The resulting data at scale provides management complete
certainty of how to optimize customer satisfaction at location, shift,
and dish level in real-time. POS integration will produce their guest
checks digitally to enable a friction-free experience that enhances the
overall operation.

“We are delighted to be working with Rosa Mexicano and to launch at
their prestigious Lincoln Center location,” said Gary Goodman, founder
and CEO of Yumpingo. “The team there completely understands the value of
what we do: gather guest insight at the restaurant in a non-invasive way
so that management can accurately calibrate the delivery of exceptional
dishes and service. We look forward to seeing the positive results of
our partnership as we expand across the Rosa Mexicano brand.”

Rosa Mexicano, owned by private-equity group TriSpan Rising Stars LLP,
has reason to believe in the power of this partnership as illustrated by
a recent case study released in the U.K. A 16-unit Thai concept likewise
owned by TriSpan Rising Stars LLP reported a five percent sales increase
in just six weeks while growing its guest experience metrics based on
changes informed by the Yumpingo platform. “The success we’ve seen
partnering with Yumpingo in the U.K. prompted our investment to leverage
their intelligence platform in the U.S. at Rosa Mexicano,” said Jessica
Kates, partner at TriSpan Rising Stars LLP.

Yumpingo delivers over 4,000 percent more reviews per restaurant than
from Yelp, TripAdvisor, Opentable, Facebook and Google combined, with up
to 66 percent of guests sharing their voice without any incentive and 20
percent leaving an email address. This volume and granularity of live
customer sentiment allows brands to understand every facet of the
customer experience, identify what needs to be fixed, develop specific
actions and measure improvements.


Launched in the UK in 2017, Yumpingo is a restaurant intelligence
platform which brings big data analytics to restaurant operations by
tapping into the silent majority of guests’ in-moment restaurant
experiences through technology touch-points. Our award winning platform
enables restaurant leaders to make more decisions, faster, and with
greater confidence by turning data into insights into actions at
unprecedented levels. Yumpingo gives restaurants complete certainty of
how to optimize customer satisfaction across brands at location, shift,
server and dish level. The ultimate effect is a transformation of the
business as proven through numerous case
which boast increased sales and improved customer
satisfaction and we’re just getting started.

Yumpingo integrates seamlessly with a restaurant’s POS (point of sale)
to facilitate data which impacts operations, new product development and
marketing for some of the world’s largest and most innovative restaurant
groups including TGI Fridays, Wagamama, Benihana, and Mitchells and
Butlers. Yumpingo is restaurant intelligence, reinvented.


Rosa Mexicano is a destination born of a unique vision. In our
restaurants you’ll experience upscale dining that honors Mexican
heritage, culinary techniques, and the global explorations and
inspirations of our founder, Josefina Howard. A blend of traditions and
culinary innovations, our menus reflect both the unique regions of
Mexico—and their time-honored preparation techniques—and modern trends
in Mexican cuisine. Our culinary team travels frequently to Mexico so
that we can share new styles of preparation and presentation featuring
contemporary ingredients with you.

To learn more visit RosaMexicano.com


Media contact:
Kate Ottavio Kent, ICR for Yumpingo
E: YumpingoPR@icrinc.com

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